The Miami Boat Show Shows Belzona’s Style.


Categories: Belzona Lifestyle, Boat Show, Event, Mercury Marine

 

What is perhaps the best boat show in the nation just happens to be in Belzona’s backyard: The Miami International Boat Show. And this year’s edition of the boat show was also Belzona’s best, with new styles, designs and upgrades galore.

The biggest debut for Belzona featured a towering new addition to the fleet: for the first time ever, a Marlin Tower was introduced, and is now available to adorn the 32s. Crafted in true Belzona style, the curves and size compliment the beautiful lines the company is known for. Truly a seamless fit, the towers where a huge hit

The Miami Boat Show also served as a launching pad for onboard upgrades for the 32 Center Console and 32 Walk Around. These included a host of new decking options that enhanced not only the look and feel of the design of the boats, but the actual feel itself on the feet. Available in a range of colors, the options included a teak-inspired line as well as a striped pattern with two textures options and a rainbow of colors to choose from.

From a sound perspective, Belzona teamed with JL Audio to create a stereo upgrade whose loudest feature was the intelligence behind it. Rather than just throwing giant speakers onto the boat, Belzona and JL Audio crafted a smart system that works with the spaces of the boat to deliver a superior listening experience that’s still capable of packing a punch.

Belzona also changed much of their seating. New, comfortable seats where introduced. Better loungers. Ergonomic lounge options. And beautiful new stitching patterns.

Belzona also worked with several of their partners during the show to showcase new options and generate buzz on social media and beyond. They went live on Facebook with the like of JL Audio and Great Lakes Scuttlebutt Magazine. Belzona teamed with Connelly Fishing Rods as well, and proudly adorned their boats with a number of impressive Connelly rods.

“We really felt like the Miami show was a huge step forward for the brand from many perspectives, from functionality to style” said Vice President of Corporate Development Jessie Porben. “This show was the result of years of work and study to see just how we could elevate the boating experience. It was also our most connected show with incredible attendance and buzz, as we spoke to many great people who’ve been following our growth on social media and in print.”

 

 

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